COMPETITORS VIDEO
Industry Analysis:
What we know about the restaurant business...
- The restaurant industry is highly competitive.Each company within this field has low capital costs and low margins,which create this high competition.
- There also exists a very high degree of rivalry among firms due to the perceived overcapacity in this field.The larger companies often have cost advantages due to economies of scale that allow them to outcompete smaller rivals.
- The only way to have an advantage in this industry with places like Mcdonald's,subway,and other steak business is to a low cost leadership principal applied aggressively to all aspects of the business.
Competitive Advantage:
- We will have a great menu with organic products and high quality products.
- We will have decent prices.
- Our location in San Diego, California where we get the best meat and tourists will be want to come to our restaurant from all the ads and good feedback from customers.
- We will have a team with different skills from the bar to the staff and chef.
Competitive Comparison:
- Our competitive aspect is our employees and their willingness to provide good customer service
- JTP Steaks provides a variety of foods from steak to seafood
- Our steaks are served with a combination of spices which makes our steaks delicious
- JTP Steaks menu consists of juicy steak that is made with spices
- The steaks are grilled to the customer’s desire
- JTP Steak also offers freshly grilled seafood every day